What We Do

Blogs and social media are revolutionising the way we communicate and relate to each other. More and more people are turning to the internet for information, entertainment, shopping, organising their schedules, collaborating on projects and as a way to keep in touch with friends and colleagues. Social media online is extending our real world networks so that we can carry on conversations internationally as well as locally. They are enabling businesses and individuals to reach a potentially vast global audience.

For professionals, effective use of blogging can raise your profile and consolidate your reputation as an expert. For businesses, an integrated social media strategy enables you to communicate with your customers with an immediacy and directness that traditional media lacks. For brands, engaging with social media can help support the value and message behind the brand via online conversations. While traditional media remains important carriers of information, your social media strategy can offer you control of your message and instantaneous responses to issues without depending on third party conduits.

Blogs and social media also offer cost-effective tools to develop multi-media and interactive ways to communicate with your audience. You can connect with your audience through writing, photographs, illustrations, moving graphics, audio podcasting and video streaming direct from your blog. You can also encourage visitors to add comments on your blog and develop discussion through the comments facility, create wikis (collaborative knowledge management tools) and forums (online message or discussion boards). And there will, no doubt, be other new tools available soon in this fast-moving sector!

We can help you navigate through these exciting new online spaces and assess how engaging with social media may be of benefit for you and your business. We can also work with you to develop and implement a social media strategy for your career or business.

Our consultancy services include:

helping you identify how blogging and social media can help your business
working with you to integrate social media communications in your overall business strategy
consulting with you on your social media content and strategy
advising you on relevant social media tools to implement your strategy
consulting with you on your online press relations
training you to use blogging and social media tools
helping you develop your online writing skills

Our web writing and blog management services include:

writing content for your website
managing the day-to-day running of your blog while you focus on writing the content
acting as blog editor to help you transcribe your words and thoughts into written text
environmental scanning to help you blog about current issues in your sector
working with you as blog editor on your editorial strategy

We also offer a “one-stop shop” providing web and blog design services and project management as well as ongoing techical infrastructure maintenance and updating for your blog and/ or website, including:

working with you to develop a relevant social media strategy
integrating a new blog with your existing website
developing a wholly new combined brochure website plus integrated blog
creating an online newsletter for your website, using the blog platform
ongoing technical support for your blog - and website (where designed by us)
updating your blog with the latest software updates as relevant
installing additional plug-in capabilities as your blogging and social media needs evolve